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Robert H.

Robert H.

Expert Trainer
Customer Centricity
Strategic Planning and Activation
Brand Positioning
Digital Marketing and Communications
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About The Mentor

Robert was inspired to get into the world of Sales and Marketing skill building following his involvement with the Diageo Way of Brand Building, a capability program that he facilitated around the world of Pillsbury International. His FMCG/CPG career began with a stint at the UK cookie company, United Biscuits, after which he allegedly only just missed making his fortune in a start-up, before joining Diageo where he created the ‘Death by Chocolate’ brand. Moving to Minneapolis, he joined what became General Mills as International Marketing Director, where he launched Green Giant into markets as diverse as China and South Africa, taught the Pillsbury doughboy how to speak Hindi, Australians to embrace fajitas from Old El Paso, and the Japanese to eat Green Tea ice cream in Haagen Dazs shops. Moving to the service sector, as VP of Brands EMEA, he introduced Brand Management to InterContinental Hotels and established Holiday Inn as brand leader. Later moving to B2B he led Product and Brand alignment at Carlson Wagonlit Travel, as SVP Global Marketing. Rob has subsequently levered his vast marketing experience into the area of capability building and over the past 10 years has inspired some 10,000 marketers at over 500 workshops for clients in Healthcare (Astra Zeneca, Bayer, BUPA, GSK, J&J, Merck, Novartis, Nova Nordisk, Pfizer & UCB) , CPG/FMCG (Carlsberg, Lindt, Philips, Kellogg’s, Pepsi, Reckitt Benckiser & SAB Miller) Financial Services (Aviva, Barclays and HSBC) Media (Star TV, Aegis & Mediacom) Retail (Shell & Tesco), and Telecoms Verizon, BT, Skype & Nokia), encompassing topics as diverse as Insight, Segmentation, Customer Centricity, Strategic Planning and Activation, Brand Positioning, Leadership, Digital Marketing, and Communications in over 50 countries. He is particularly adept at facilitating teams through genuine live business problems, coaching and guiding them to solutions, and is consistently scored highly by clients and attendees alike as a most engaging and energetic moderator. Rob has more recently run masterclasses in the Gulf region for locally-based organizations with attendees from ADNEC, GOSI, Mitsubishi Electric KSA, Mobily, AlMajdouie and Dubai RTA. Rob graduated in Business Studies, is a past regional director of the Chartered Institute of Marketing and a member of the Marketing Society. When not travelling on business he loves Formula 1, Skiing and Sailing, and is currently designing and managing the renovation of his home in S.W. London.
Blerta Isai Mustafa
Training Adviser

Key Specialties

Customer Centricity
Strategic Planning and Activation
Brand Positioning
Digital Marketing and Communications

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What language will the course be taught in and what level of English do I need to take part in an LEORON training program?
Most of our public courses are delivered in English language. You need to be proficient in English to be able to fully participate in the workshop and network with other delegates. For in-house courses we have the capability to train in Arabic, Dutch, German and Portuguese.
Are LEORON Public courses certified by an official body/organization?
LEORON Institute partners with 20+ international bodies and associations.We also award continuing professional development credits (CPE/PDUs) for:1. NASBA (National Association of State Boards of Accountancy) 2. Project Management Institute PDUs 3. CISI credits 4. GARP credits 5. HRCI recertification credits 6. SHRM recertification credits
What is the deadline for registering to a public course?
The deadline to register for a public course is 14 days before the course starts. Kindly note that occasionally we do accept late registrations as well, but this needs to be confirmed with the project manager of the training program or with our registration desk that can be reached at +91 4 95 5711 or [email protected].
What does the course fee cover?
The course fee covers a premium training experience in a 5-star hotel, learning materials, lunches & refreshments, and for some courses, the certification fee and membership with the accrediting bodies.
Does LEORON give discounts?
Yes, we can provide discounts for group bookings. If you would like to discuss a discount on a corporate level, we will be happy to talk to you.


  • Review:
    IAMM Internal Audit Maturity Model
    In recognition of their dedication and contribution supporting IKEA Saudi Arabia in arranging training programs during 2017 & 2018, looking forward for more development and exciting effort this year. On behalf of IKEA Saudi Arabia, THANK YOU!
    Dalal Kutbi
  • Review:
    Certified Professional in Quality and Patient Safety
    Dating back to 2014, Mobily’s “LEORON” experience has grown from a single collaboration to a long-term partnership. We consider “LEORON” Institute as a strategic partner, whose contribution has been nothing but premium in equipping our staff with field-based knowledge and information. Past three years have resulted with an expanded collaboration with superior customer service and support. Best Regards,
    Turki S. Alsahaan
  • Review:
    Certified Professional in Quality and Patient Safety
    Since the partnership was signed between BAE Systems Saudi Development & Training and LEORON in 2017, we have been working together to offer the Saudi market a complete portfolio of training solutions benefiting from the wide and extensive experience of both parties. Recognizing the great success of this partnership, we are looking for further collaborations in the future that will position both companies as one of the leading training providers in Saudi Arabia. We thank the LEORON team for their full cooperation and continuing support, and look forward to further success together in the years to come.
    Emad Alrajih
  • Review:
    Certified Professional in Quality and Patient Safety
    We have been working with LEORON for the past two years and will be working with them again this upcoming year. The programs they delivered were fruitful and exciting and our organization has received positive feedback from the participants. What our organization aims to do is to provide at no cost training for all the private sector employees so that they may benefit from our offered programs in Innovation and Professional development. Leoron has helped us achieve this goal. We look forward to continuing this service and wish them the best of luck. Regards,
    Nasser M. Al-Subaie